The “informational materials” exception gets a little silly when you recall that – back in the pre-internet days – computer magazines would publish the full BASIC code for a variety of programs that geeks like me could type into our home PCs for our own personal use. Something like that would clearly fall into the scope of this exception, but is not substantively different from the dissemination of “free” (with a click-wrap agreement) applications which make up the backbone of the modern internet.